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2014 Honda Civic vs. the Competition

Social media was the way to go on the 2014 Honda Civic vs. the Competition. In this creative peice, Honda sought to relate the porduct to a more social perspective on selling the new model lineup. So I provided the art and creative direction as well as have an active hand on the implementation of the design and production for Honda's 2014 Civic Sales training to integrating social standpoint.

 

2014 Honda Odyssey

Putting this together for it's art and creative direction we had a new challenge to use a refridgerator theme experience. Why? because that represents a family enviornment where family gather around the kitchen to put their drawing with magnets on the fridge. It was the most intersting creative direction to take on.

 

2013 Honda Crosstour vs. the competition

It's circles now how do we intergrate circles for the creative direction? Here's how and you can see the results for the 2012 crosstour. It provided a well rounded designed theme for the Honda's 2013 Honda Crosstour digital Sales Communication Web Based Training.

 

2012 Honda CR-V Introduction and Delivery WBT

As the creative force behind this piece we called the design a "leap list" creative direction for Honda's 2012 Honda CR-V Web Based Training. It was designed to be fun and engaging while informative for the sales associates to watch and view.

 

My role in this project was providing the art direction on the Honda Pilot WBT. We called the design a "color" direction for Honda's 2012 Honda Pilot Web Based Training. It was designed to be fun and engaging while informative for the sales associates to learn how to market their new model line up while finding out about their target market.

 

2012 Honda Pilot Introduction and Delivery WBT

2011 Honda Odyssey Introduction and Delivery WBT

I was the starting the art direction on the Honda Odyssey WBT project which included an active role on photo shoot and crawl around. This gave a better insight in creating the look and feel. It's target market was for a more youthful family that was trendy and hip. The Honda's 2011 Honda Odyssey Web Based Training was fun and egaging in both the art and creative direction aspects. In turn I bought one myself.

 

2013 Honda Accord

Providing Art and Creative direction, directed talent for Video Shoot, create the design for the grid square theme digital web based training for Honda's 2013 Honda Accord Web Based Training.

 

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Take an engaging journey for how the 2014 Honda Accord Hybrid lines up with it's competitors. I provided the art and creative direction as well as have an active hand on the implementation of the design and production for Honda's 2014 Accord Sales training to integrating elegance and style with Computer Graphics.

 

2014 Honda Accord Hybrid Introduction and Delivery

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